Thank you for visiting our website! Simply put, Main Ideas is a full-service marketing and brand development company. We work with you to create a compelling, authentic brand, and brand communication that is engaging and effective. From the day we opened our doors in 1992, we've been providing clients with relevant solutions. Our ideas are always simple and effective.
Business leaders need to question everything these days: What is our distinction in the market? Do our employees understand what makes us different and where we’re going? How clear is our marketing message? We can help you find the answers.
We work with clients to create and update websites with responsive designs that are mobile-ready and optimized to work efficiently and effectively, including eCommerce solutions, Search Engine Optimization and client editable, if you wish.
We offer graphic design services for creating logos, brochures, flyers, business cards, and supporting graphics for online digital media and video. We do animated digital ads, animated greeting cards, and graphical email campaigns.
We do copywriting for a variety of applications including, but not limited to, website content, technical writing, feature stories, documentaries, testimonials, and personal interviews. If you need it written it's likely we can do it for you.
7 good reasons to work with us . . .
- Main Ideas is a respected brand design consultancy. We work with you to create a compelling, authentic brand, and brand communication that is engaging and effective.
- We’ve been around since 1992 and work with a team of highly experienced, strategic thinkers and creative designers.
- We’re small by design so we have lower overhead and can pass the savings on to you by giving you the most affordable product possible.
- We also have a network of resources that are unique in the markets we serve.
- We specialize in brand development. Through the years, we’ve learned how to look, listen and question. With you, we uncover the truths of your brand. Only with that deep understanding can we develop a brand strategy that motivates your people, connects with your customers and deliver real business performance.
- We also do naming, marketing communication and more.
- We have a wide range of expertise from research to strategy, from interactive communications to traditional media and creative development.
Services We Offer
Building value in your brand.
Business leaders are questioning everything these days: What is our distinction in the market? Do our employees understand what makes us different and where we’re going? How clear is our marketing message? Main Ideas can help you find the answers.
Define your distinction
Brand leaders in any category start by identifying the one thing that sets them apart from everyone else, then they build a business around it. Aligning the brand and business strategies in this way gets the entire organization – from product development to customer service, and marketing to sales – behind the same set of priorities. At Main Ideas, we employ a brand discovery process called “Turning the Telescope TM ” where we dig deep and uncover a company’s strategic distinction. When we facilitate a session, we recruit the CEO, VP of marketing, sales and operations. It’s a process of distilling information, starting with the facts and whittling it down to absolute unique selling points. The outcome is a new strategic brand identity – a crystal clear and memorable brand positioning and spot-in internal and external brand communications
Reaching your prospects on the WWW.
- SEO (Search Engine Optimization
- Social Media (Facebook, Instagram, Twitter, etc.
- Animated website banner ads
- Google Ads
Increasing your business exposure.
Our web development experts can help you with your exposure on the web. Optimization is key to your successful web presence. Every client is different. Some need more help than others, depending on the competition they are up against. We'll start with making sure your website is compelling and pleasing to the eye with optimized images for loading speed and optimized text to give you better rankings on search engines. Some clients will benefit from the use of Social Media options to drive traffic to their website. We can help with that. Some clients will face a lot of competition for top rankings and so we may recommend Google Ads to help them improve that. Let us know your needs and we'll work with you for the best solution with respect to your return on investment.
Eye-catching imagery & messaging
- Email Marketing
- Direct Mail Marketing
- Business Cards
- Trade Show Booths
What can we create for you?
Whatever you need, we can create it for you. Let us help you define a unique and compelling look or theme for your business and then consistently work this into all of your marketing assets for a bigger impact on your prospects. We work with a network of experts in a variety of fields that work with us on a case by case basis. Because we don't carry all these experts on our payroll month to month, our costs are lower and we pass that savings on to our customers. Let's get together and discuss how we can improve your professional look and attract more customers.
Compelling Copy Writing
- Website content
- Technical documents
- Interviews & stories
- Position Statements
Need a good writer?
Lisa has the talent and experience to assemble words in a manner that communicates a message clearly and concisely. She has worked on projects small to large including a corporate 50th-anniversary booklet in which she conducted all the interviews and historical fact-gathering needed to assemble this comprehensive document. She has written copy for many websites, crafted technical content for product brochures and flyers, and created meaningful slogans and positioning statements for companies. She regularly writes a variety of feature stories for local magazines. If you need something written, we can likely handle it.