Vision Care Associates
Vision Care Associates is a full-service optometric clinic with over 20 regional offices in South Dakota. When we met with them, they weren’t 100% sure what made them unique in the market place and wanted a way to distinguish themselves from their competition. They also felt their logo wasn’t as strong as it should be. We took their team of doctors and management staff through our “Brand Discovery Session” and ultimately created a brand positioning statement, “See The Best”, which we trademarked for them and they used throughout their marketing pieces. We also created a new company logo and company letterhead materials to showcase their new brand distinction.